Before the epidemic, China Textile City in Keqiao, Shaoxing, Zhejiang Province had 100,000 passengers in and out every day, but now there are only 10,000. According to a local industry survey report, 78.4% of textile companies indicated that orders were decreasing, and 64.8% reported that existing orders were cancelled by customers. Facing the grim situation, the local textile printing and dyeing enterprises did not sit still.
China Textile City, located in Keqiao, Shaoxing, Zhejiang, is currently the world's largest textile distribution center with the largest variety of operations. Right now, it has been half a month since China Textile City opened, and more than 80% of the business households have opened their doors to welcome customers, but the gates have been left out. The spread of overseas epidemics has put textile and foreign trade enterprises here under a new round of huge pressure. Relevant data show that before the outbreak, there were 100,000 people in and out every day, but now there are only 10,000. According to a local industry survey report, 78.4% of textile companies indicated that orders were decreasing, and 64.8% reported that existing orders were cancelled by customers.
However, in the face of the grim situation, Keqiao's textile printing and dyeing companies have not waited: some of them have opened up new markets, some have transformed their production masks, and others have played a new way on the Internet ... Keqiao's textile printing and dyeing companies are relying on each. The ability to find opportunities to take the initiative to save themselves.
In the sample room of Shaoxing Qiwo Trading Co., Ltd., the general manager of the company, Wang Zhouhua, is talking with Polish merchant INDER through online video. Affected by the New Coronary Pneumonia epidemic, INDER was unable to come to Keqiao to purchase fabrics in person. Therefore, he placed a large order of 200,000 meters of lace mesh directly from Qiwo Textile through the video. INDER and "Qiwo Textile" have a 15-year cooperation relationship. It is precisely through the recognition of the company's product pattern and quality that he can rest assured that "cloud" orders.
While stabilizing old customers, "Qiwo Textile" is also actively expanding into new markets. Taking into account the company's development needs last year, "Qiwo Textile" set up a window in Myanmar to lay out the Southeast Asian market and seek potential customers.
The opportunity is for those who are prepared. During the epidemic, this newly opened overseas window really made the company gain a lot.
Wang Zhouhua said that the “Myanmar Window” has received an order of US $ 600,000 in the past two months. “In Myanmar, we have better grasped the market and the company ’s development will not be greatly affected by the epidemic. We are in our hands. "There is no doubt that" steady innovation "has become a key magic weapon for the company's business during the epidemic.
Xinyuelang Fashion Co., Ltd. is a foreign trade joint-stock enterprise integrating knitwear design, production, processing, sales, industry and trade. It mainly produces high-end knitted fashion and clothing accessories. 90% of its products are exported to the United States, France, the United Kingdom, Germany, and Peru , Chile and other countries. Under the epidemic situation, the company urgently "turned the rudder" to produce medical masks, and will successively purchase mask production machines to expand production capacity. "Many of my overseas customers, while canceling their clothing orders, are also optimistic about the quality of our masks and expressed to me the demand for masks. This is also an opportunity for the company now." Hu Zulin, general manager of the company, also said that he will step up development Domestic trade customers will transfer the original clothing export business to domestic sales.
Right now, the production of "Xinyuelang Apparel" masks is orderly, and products for domestic sales are also being developed gradually, and we have negotiated cooperation intentions with several major domestic brands in order to stimulate the domestic market as soon as possible. "Domestic trade in foreign trade keeps pace, and the company's ability to resist risks has increased significantly." Despite the changing market, Hu Zulin is still optimistic about this year's development prospects.
Shaoxing Gaogu Import and Export Co., Ltd. mainly deals in lace, knitting, and mesh fabrics, which are exported to the United States, Brazil, Mexico, Vietnam, Indonesia and other places. At the beginning of March, the company's general manager Li Yulong asked for new samples to be sent to American customers and also sent to other countries and regions. Unexpectedly, as the overseas epidemic situation worsened, some foreign trade companies frequently encountered orders and refunds for products exported to the United States, but new orders from other countries and regions outside the United States continued. The previous "do not put eggs in one basket The "Li" plan worked.
While adjusting the direction of export, it also started to develop innovative products. Facing the overseas market, Li Yulong was confident: "Customers with existing business contacts all recommend 'Gaogu' products in their circles, which is a recognition of the quality of our products." It is understood that Li Yulong's persistent commitment to innovation and R & D Gaogu's products are very compatible with overseas brand clothing manufacturers. The recently developed 3D lace fabric has been favored by many foreign customers. There are countless inquiries and samples, and there are many potential customers. It is expected that mass production will be available soon.
